App Store: "Demo" no, "Lite" yes
Our dear friend Erica Sadun has outlined one of Apple's more sticky App Store policies over at Ars Technica. There's been a lot of customer pressure, as we've said before, to put "try it" versions of apps on the App Store, and quite a few developers have done exactly that, by releasing a "Free" or "Lite" version of the paid app along with the real thing. But Apple has some pretty strict rules about doing so: every app on the store needs to be fully functional and stand on its own. You can leave out some levels of your game, for example, but you can't put a timed limit on it or remove features that are central to the app itself.
Of course, there's a grey area there -- what features are central to the app, exactly? But Erica boils it down to words: putting "Lite" or "Free" in the title are fine, but releasing "Demo" or "Beta" versions are not.
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