Google shakes AdWords snowglobe again
Google has added its AdWords program to the company’s News searches in the US and quietly ditched its Adwords business pages for mobile ads service.
Mountain View confirmed that it is now delivering text ads on the right side of the search results page on its Google News site in much the same way as it has done for normal web search results.
“In recent months we've been experimenting with a variety of different formats, like overlay ads on embedded videos from partners like the AP,” said Google’s biz product manager Josh Cohen on the company’s blog.
“We've always said that we'd unveil these changes when we could offer a good experience for our users, publishers and advertisers alike, and we'll continue to look at ways to deliver ads that are relevant for users and good for publishers, too.”
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