Pierre Omidyar's New Ginx Looks Like a Dud

Wed, Feb 11th, 2009

Remember that link I shared on Twitter yesterday? What if I told you I had a new tool that would help you find it again...and all it would cost was 1 year of eBay founder Pierre Omidyar's time? That would be insane, would it not?

That's exactly what we saw, though, when we got a sneak peak today at Omidyar's new product Ginx. We wrote about Ginx when PE Hub first caught wind of its funding last month. We hoped it would incorporate all kinds of data-intensive recommendation mystery awesomeness. It might later, but so far it's quite simple and we describe below how you can reproduce most of its functionality without changing your essential workflow and using a new tool.

The company insisted to us today that it is not a Twitter client, but it's pretty apparent that its first product is just that. It's a web based interface for Twitter that does a couple of things that are pretty cool, but it doesn't take a whole new company to get these things.

  • Ginx prioritizes link sharing through Twitter by extending shortened URLs to their full length, placing a thumbnail from the destination page in your flow of tweets and opening links through a frame that displays the original message and a box to reply above the article being linked to.
  • In addition to a tab for replies, Ginx also offers tabs for messages with links in them and messages with links you've clicked on already - so you can go back and find them.
  • When viewing a user's profile page, you have the option to view a stream of their friends' messages.
  • Click on a #hashtag and you can see a page with just messages containing that tag.
Our system thought this story was mainly about: Tweets, Twitter, Good Writing
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