Activision Playing It Conservative, Focusing On Growing Its Hits
Thu, Mar 12th, 2009 |
Activision's (ATVI) thinks it'll find growth this year by getting even more people playing existing gaming franchises like World of Warcraft, Call of Duty, and Guitar Hero even more.
That's what company CFO Thomas Tippl told analysts at a conference organized by Wedbush Morgan yesterday:
"What you should expect from us is consistent with what we've done in the past," Tippl answered, kicking off a question-and-answer session that demonstrated considerable confidence in the publisher's tried-and-true methods...
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