What HP can tell us about the tech industry downturn

Fri, Feb 20th, 2009

I've read a lot of downturn-related news in the past few months, but I have yet to see anyone make the connection between job losses and printer ink usage. That changed yesterday, though, with HP CEO Mark Hurd's comments on HP's most recent quarterly earnings call: "There is definitely an alignment between-or at least some alignment between GDP and unemployment and printing. So when you get down to the end of the day, when you don't have a job, you are not printing as much is typically how it works. And we have some pretty sophisticated models."

Read the whole story on Ars Technica

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